Paul Markovich

President & CEO
Blue Shield of California
Paul Markovich is President and CEO of Blue Shield
of California, a three million member not-for-
profit health plan serving the state’s commercial,
individual and government markets. Markovich
assumed the position on January 1, 2013.
As President and CEO, Markovich drives Blue Shield’s
mission to ensure Californians’ access to high-quality
health care at an affordable price. A 16-year Blue
Shield veteran, Markovich previously served as COO,
in which capacity he oversaw health care services,
network management, e-business, marketing,
product development, customer operations and
Blue Shield’s three business units offering medical
and specialty benefits coverage.
Prior to his position as COO, Markovich served as
senior vice president of Blue Shield’s large group
business unit and oversaw the CalPERS business unit,
significantly boosting membership and revenues in
both roles.
This is Markovich’s second stint with Blue Shield. Leading
the company’s product development unit in the
late 1990s, Paul introduced numerous products and
services, including the first California HMO to allow
self-referrals to specialists, and the Blue Shield website.
While away from Blue Shield, Markovich spent
two-and-a-half years as an entrepreneur,
co-founding a consumer-driven health plan. He then
joined Definity Health, another consumer-driven
plan based in Minneapolis, before returning to
Blue Shield.
Markovich started his professional career as a
management consultant with Booz Allen Hamilton in
New York. He is a North Dakota native, a graduate
of Colorado College (where he played Division I
hockey), a Rhodes Scholar, husband and father. He
is the Chair of the California Association of Health
Plans and serves on the board of directors of the
Bay Area Council.