Jody Voss

Vice President Development, Innovation & GPO
Blue Cross Blue Shield Association (BCBSA)
Jody Voss is vice president, Development, Innovation & GPO for the Blue Cross Blue Shield Association (BCBSA), a national federation of 36 independent, community-based and locally operated Blue Cross and Blue Shield (BCBS) companies. The BCBS System is the nation's largest health insurer, covering one-in-three of all Americans. Voss has overall responsibility for innovation, development and implementation of business initiatives designed to increase healthcare quality, affordability and consumer engagement leveraging the collective strength of the BCBS companies. She is also responsible for the Group Purchasing Organization (GPO), directing national strategic vendor partnerships across the BCBS System and international business. Voss leveraged the collective strength of The Blues® to recapitalize an international business solution as a BCBS asset. She oversaw development of Blue Health Intelligence® (BHI), a national health information data warehouse containing health information on more than 50 million BCBS consumers insured — the nation’s largest health information knowledge and analytical research capability. Currently, she is focused on advancing innovation across the BCBS System through strategic engagement with out-of-industry partners and enhancement of innovative capabilities across BCBS Plans. Earlier career highlights include overseeing the BCBSA’s care delivery innovation work and leading the system wide implementation of the BlueCard® program, including supporting BCBS companies in all areas of operations, from marketing and claims administration to finance and provider contracting. Prior to joining BCBSA in 1993, Voss held various management positions during a17-year tenure with Blue Cross and Blue Shield of Illinois. She holds an MBA from Loyola University and a bachelor’s degree from the University of Illinois.