Brad Tritle

Head, USA Business Development
m.Doc GmbH
Brad Tritle is known as a leader, collaborator, and innovator in the digital health and Internet of Things arenas. Tritle’s career has been a unique blend of strategic leadership in both the private and public sector, focusing on high technology, telecom and digital health projects, especially as they intersect individual consumer health and wellness. Mr. Tritle is the Partner for Digital Health, at Alira Health, an international management consulting and investment banking firm, where he develops and executes digital health strategies, and assists with mergers and acquisitions mandates. Mr. Tritle is also Head, North American Business Development, for m.Doc, GmbH, an innovative and award-winning digital patient engagement platform company based in Cologne, Germany. Prior to this he was President and CEO for vitaphone e-health solutions in the Americas: a mobile, digital health, telemedicine and patient engagement firm. He serves on the advisory boards of am-i-ok, Ubora IT and the Health Record Banking Alliance. Mr. Tritle has chaired both the HIMSS Patient Generated Health Data and Healthcare Social Media Task Forces, has served on the HIMSS Connected Patient Committee, and is a co-author of the HIMSS best-selling book Engage! Transforming Healthcare through Digital Patient Engagement. He has served as a health information technology consultant to the U.S. Department of Health and Human Services, as well as consulting on various health IT topics with for-profit companies and non-profit organizations. He was the founding executive director of Arizona Health-e Connection, which combined payers, providers, employers, and government in an organization facilitating health information exchange, electronic health record adoption, and education on digital health. His past positions also include serving as CEO of eHealthTrust and eHealth Nexus and in multiple leadership positions for telecommunications companies and the State of Arizona government.