Creating a Digital Patient Experience Strategy from Scratch
10:00am - 11:00amWednesday, February 13
Orlando - Orange County Convention Center
This session will discuss the methodology by which an organization can devise a digital patient experience strategy from the ground up. We’ll focus on strategies for organizing digital capabilities, gaining stakeholder buy-in, maintaining momentum during the discovery phase and determining priority areas based on value and impact. The speakers will engage attendees to describe their own experiences working to develop a comprehensive patient digital experience strategy and respond to their perspectives, interests, and concerns in real-time.
Construct a framework for a developing a comprehensive digital patient experience that focuses on capabilities, not products, and considers the institution as a whole while engaging a variety of departments and service lines
Recognize the need for robust socialization of the digital patient experience framework with stakeholders across the institution and describe the mechanisms by which we earned cross-departmental stakeholder buy-in to the final strategy
Discuss challenges associated with developing a comprehensive digital patient experience strategy and how to successfully overcome those challenges