Communicate Value and Build Support for Enterprise Analytics
4:15pm - 5:15pmTuesday, February 12
Orlando - Orange County Convention Center
“Without data you’re just another person with an opinion” – W. Edwards Deming. In 2014, the Cleveland Clinic embarked on an enterprise analytics (EA) strategy to maintain leadership in the market and allow the organization to compete with the emergence of value-based care. To be successful, two critical shifts needed to happen within the organization. One, the EA strategy could not just focus on technology. Clinical and business leaders needed to play an integral role in driving success and recognizing value. A program was created based on four pillars-- data, people, process and technology--and aligned to enterprise strategic initiatives. Second, the organization had to change their philosophy and valuation of the data. Data needed to be managed as an enterprise asset and an investment. A story framework was created, describing the value of analytics, to ensure the board of directors and executive leadership understood the investment and endorsed the strategy.