As innovators we all abide by the fact that “to accomplish great things we must first dream, then visualize, then plan...believe...act!” Strategic innovation is critical to staying competitive in the healthcare market and improving patient care in complex environments. By practicing a new perspective, it is possible to speed innovation that aligns with an organization’s overall healthcare strategy. This session will focus on the geographic perspective adopted by Atrium Health.
By putting geographic information systems at the forefront, Atrium Health is advancing innovative care models in strategic alignment with real-world needs. Powerful visualization tied to meaningful and often disparate data has helped influence key strategic decisions such as siting new urgent care centers to serve underserved populations and determining key cancer care services to meet the needs of core markets and communities. Integrating the 'science of where' with strategic priorities has helped Atrium Health to better serve their populations with the right care at the right places, avoid leakage to competition, and ensure capital investments made sense.