Your Ultimate Social Media Guide to #HIMSS17

By The HIMSS Social Media Team

The HIMSS Conference & Exhibition brings together more than forty thousand people – both domestically and abroad – who believe in the promise technology holds in managing and bettering our health and healthcare systems. Over the years, social media has drastically changed the way in which people connect with the wealth of knowledge shared and maximize their networking potential at megaconferences – and HIMSS’ annual meeting is no exception. Whether you are a lurker, an influencer, a maven, a newbie, a selfie master or a social media pragmatist, the HIMSS Social Media Team has assembled a slew of resources to help you achieve your goals and maximize the full experience of HIMSS17, both on- and offline.

Know Your Social Media Best Practices

Social networks, like HIMSS17, are a convening place for the entirety of the health IT industry to share ideas, discuss emerging opportunities and challenges, and push the status quo by amplifying these learnings to the masses. While encouraging, the social web’s ability to offer value to a complex industry such as healthcare is predicated on thoughtfulness, purpose, and etiquette. Avoid social media pitfalls and glean social media expertise in this 45-minute best practices webinar.


Segment Your Twitter Streams

The HIMSS16 Twitter conversation generated over 115,000 tweets. The growing ubiquity and comfort with social media suggests that the HIMSS17 conversation will be even larger. With tools like Hootsuite, and Tweetdeck, social users can segment the #HIMSS17 fire hose by topic or other keywords to make the Twitter experience more valuable and less chaotic – from desktop or mobile devices.

A great complement to these social media management tools is the official HIMSS hashtag guide. The guide features 30+ hashtags that not only align with HIMSS17 education sessions, but also serve as topically-driven, year-round digital health social communities that share best practices, news, events, Twitter chats, and more to help the industry connect on topics and initiatives they care about. So, if you want to find tweets focused on patient engagement, queue up the #Engage4Health + #HIMSS17 search feed on your favorite social media management tool without sifting through the onslaught of tweets about everything else. Your eyes will thank you.

Check out and share the HIMSS Hashtag Guide.

Find Your Social Media Tribe

Surveys show that the number one reason people attend the HIMSS Conference & Exhibition is the world-class networking. Brush up on your elevator pitches for the in-person networking, but also be on the look-out for digital health “tribe leaders” sharing trends, resources and best practices on social media. For the fourth year in a row, HIMSS has assembled a class of Social Media Ambassadors to connect the health IT stakeholders with grassroots social media efforts to challenge their respective slice of the status quo. Connect with the Social Media Ambassadors and subscribe to their Twitter list for a rich HIMSS17 social media experience.

Also, check out the HIMSS staff Twitter list, all of whom will be active and eager during HIMSS17.

Be at the Intersection of Social Media and Health IT Education

Each year, the integration of social media in to the HIMSS Conference & Exhibition becomes more seamless. While you can certainly tap into the education by following the HIMSS hashtag guide, we have also developed programs that are tailored for the social media enthusiast. Be sure to check out these sessions and/or follow along on Twitter whether you are in Orlando or following from home:

Catch Us on Facebook Live

In addition to the above social-driven meetups and education at HIMSS17, this year, HIMSS will be debuting some exclusive Facebook Live sessions before, during and after the show. Be sure to LIKE the HIMSS Facebook page, tune in to the following live streams, and follow HIMSS within the live stream to subscribe to future Facebook Live videos.

  • Preshow Live Session (Hacker's Guide to HIMSS17) - Friday 2/17, 1:30 p.m. EST
  • Day 1 Roundup with Social Media Ambassadors - Monday 2/20, 5:30 p.m. EST
  • Day 2 Roundup with Social Media Ambassadors & Special Guest - Wednesday 2/22, 12:30 p.m. EST

Snap a #HIMSSelfie

New to the HIMSS Conference & Exhibition experience is Snapchat. On Monday, Feb. 20 and Tuesday, Feb. 21, HIMSS17 attendees can get their best Snapchat geofilter selfies featured from HIMSS during the conference when they save and share them on Twitter using the #HIMSSelfie hashtag. It’s easy:

  1. Take a Snapchat photo
  2. Add the HIMSS17 geofilter
  3. Save the photo on your device
  4. Share on Twitter with #HIMSSelfie

Bookmark Great HIMSS17 Content

Thought-provoking, timely content is the lifeblood of social sharing. While there are certainly a number of great news and content sources at work during HIMSS17, here are some of our favorite resources to get the conversation started.

From the HIMSS Social Media Team, we wish you a fun and fruitful conference experience! Have a few more social media tips? Share them using the #HIMSS17 hashtag.


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