Marketing to Customers in an Uncertain Healthcare IT Marketplace

February 29, 2016 — 03:00PM - 03:45PM PT
HIMSS Spot

Description

Join the Healthcare IT Marketing and PR Community (#HITMC) in an open discussion about the challenges healthcare IT vendors face in the currently tumultuous healthcare environment.  The discussion will be open to everyone who attends and we will share insights on how marketers can gain the confidence of buyers.  We will also look at questions like:

  • Are you putting yourself in the buyers' shoes and solving their grief?
  • How do you help healthcare organizations survive in the new healthcare economy?

Come learn from your colleagues and share your insights!

Speaker(s): 

Consumer and Patient Engagement