Social Media Center
Hall C Lobby
One of the most visited areas at last year’s conference, the HIMSS Social Media Center (#HSMC on Twitter) is the place to learn about the application of social technology in healthcare and to maximize your networking activities at HIMSS12. Be sure to stop by during conference hours to connect with leading health IT bloggers, social media specialists and the faces behind HIMSS social networks through educational sessions, panel discussions and meetups. Other amenities include screens displaying the latest social media buzz around conference, kiosks to explore and engage with HIMSS on social networks, and a lounge area for attendees to network with each other.
GET CONNECTED! Broaden how you see health IT and healthcare social media by following the valuable resources and discussions of the #HIMSS12 #HSMC Speakers on Twitter.
| Social Media Center Hours |
| Tuesday, February 21 |
7:30 AM – 6:00 PM |
| Wednesday, February 22 |
7:30 AM – 6:00 PM |
| Thursday, February 23 |
7:30 AM – 6:00 PM |
| Friday, February 24 |
7:30 AM – 12:30 PM
|
Social Media Center Sessions
Meet the Bloggers: Clinician Edition
Tuesday, February 21, 1:30 pm – 2:30 pm
My Calendar
During this panel discussion, clinicians who are social media super users will discuss and share guidance, recommendations and tips on leveraging social media professionally and to engage with patients.
Brian Ahier (Moderator)
Health IT Evangelist, Mid-Columbia Medical Center
Blog: http://ahier.blogspot.com
Twitter: @ahier
Matt Mealiffe, MD
Founder/CEO, Evinome
Blog: http://brcascoop.com
Twitter: @mattmealiffemd
Geeta Nayyar, MD, MBA
Chief Medical Information Officer, AT&T ForHealth
Twitter: @gnayyar
Blog: http://networkingexchangeblog.att.com/author/geeta-nayyar
Dirk Stanley, MD, MPH
Chief Medical Informatics Officer
Blog: http://dirkstanley.com
Twitter: @dirkstanley
"Personal” Health IT – How the Emerging Health Citizen Is Adopting Social Networks, Health Monitoring Devices and PHRs
Tuesday, February 21, 3:00 pm – 3:45 pm
My Calendar
As the healthcare environment morphs toward accountable care and consumer-directed plans, health consumers are starting to navigate their personal health ecosystems using social networks, PHRs and self-monitoring devices to deeply engage with their health and healthcare. The session will review the existing and emerging personal health information technologies and how to best use them to engage with empowered health consumers.
Jane Sarasohn-Kahn, MA, MHSA
Health Economist and Management Consultant, THINK-Health
Blog: http://healthpopuli.com
Twitter: @healthythinker
Driving Patient Engagement Through Mobile Platforms
Tuesday, February 21, 4:00 pm – 4:45 pm
My Calendar
Mobile devices and social platforms are becoming ubiquitous communication tools. The rapid adoption of mobile devices creates an opportunity for healthcare providers to reach consumers and potential patients with relevant information in the palm of their hand. This session will include case studies of mobile-optimized websites; a mock session of populating relevant mobile website content; and strategies and examples of marketing mobile and social platforms to increase patient engagement.
Marcus Gordon, MBA
Director of Marketing, Public Relations, and Emerging Media, Atlanta Medical Center
Blog: http://healthcaremarketingmusings.wordpress.com
Twitter: @AtlMedCtr
Tactics for Establishing a Strong Digital Footprint
Wednesday, February 22, 3:00 pm – 3:45 pm
My Calendar
Healthcare and medicine are some of the most underserved communities in social media. This session will equip clinicians and health IT professionals with practical tactics, best practices and real-world examples of how to establish a strong digital footprint in a relatively short period of time using social media.
Gregg Masters
CEO, XanateMedia.com, and Publisher of ACOwatch.com, JustOncology.com, HealthGeek.tv
Blog: http://xanatemedia.com
Twitter: @2healthguru
Healthcare Friending Social Media: Recommendations from HIMSS Social Media Work Group
Thursday, February 23, 12:15 pm – 1:00 pm
My Calendar
The HIMSS Social Media Work Group, as part of the Personal Health IT Task Force, produced a thought paper to encourage providers to use social media tools. Through this thought paper and associated presentation, discover ideas and first steps for effectively and appropriately engaging consumers via social media, and exploring the use of social media for other professional elements such as continuing education, marketing, and emergency preparedness and communications.
Brad Tritle, CPHIT
President and CEO, Health-e Republic, and Chair of HIMSS Social Media Work Group
Twitter: @btritle
#HIMSS12 Meetup
Thursday, February 23, 2:45 pm – 3:45 pm
My Calendar
During this meetup, meet and converse with some of the leading #epatient voices in the social space.
Meet the Bloggers: mHealth Edition
Thursday, February 23, 4:00 pm – 5:00 pm
My Calendar
This panel discussion connects you with leading mHealth bloggers. Panelists will share their experiences covering this emerging hot topic in the social space and discuss the potential role social networking can play in mHealth.
Matthew Browning, RN, MSN
CEO, YourNurseIsOn.com
Blog: http://yournurseison.blogspot.com
Twitter: @matthewbrowning
Travis Good, MD, MBA
Editor
Blog: http://histalkmobile.com
Twitter: @travisjgood
Sherry Reynolds
Executive Director, Alliance4Health
Blog: http://blogger.alliance4health.org
Twitter: @Cascadia
Christina Thielst, FACHE, MHA
Independent Contractor/Consultant
Blog: http://thielst.typepad.com
Twitter: @cthielst
Eric Wicklund (Moderator)
Editor, mHIMSS, MedTech Media
Blog: http://mhimss.org/blog
Twitter: @eriwick
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